10 Best Free Customer Database Software In 2023

Freshsales is a powerful customer database software designed specifically for sales teams that need a user-friendly CRM platform to manage their sales and customer relationships. It is part of the Freshworks platform, which also includes solutions for marketing, customer service, and chatbots.

Why I picked Freshsales: Freshsales provides a unified view of contacts by consolidating all customer information into a single, centralized location. This includes information such as contact details, communication history, lead status, and deal history.

The platform also provides advanced search and filtering capabilities, allowing users to quickly and easily find the information they need. Users can search for contacts based on specific criteria, such as location, industry, or job title, and can save custom search filters for future use.

Additionally, users can create custom workflows that trigger actions based on specific criteria, such as lead status or deal value. For example, you can automate several sales tasks, such as sending invoices, lead nurturing with emails, sending reminders, and so on. 

Freshsales Standout Features and Integrations

Features include contact management, deal management, account management, chat, email, phone, AI-powered contact scoring, bot sessions, sales sequences, CPQ license, contact lifecycle stages, activity timeline, auto profile enrichment, and custom sales activities.

Integrations include Mailchimp, HubSpot, Asana, Trello, QuickBooks, Google Calendar, PandaDoc, Shiprocket, Aircall, Recharge, and other software options.

Free plan limitations/terms: 3 users, up to 2,000 bot sessions per month, 1 CPQ license

EngageBay is best suited for small businesses that require a customer management system to manage sales, marketing, and customer support processes.

Why I picked EngageBay: The 360-degree view contact feature in EngageBay's CRM provides a comprehensive snapshot of a contact's interactions, activity history, deals, tasks, and communication history in one place, allowing for better customer management and decision-making. 

The 360-degree view contact feature in EngageBay's CRM is great because it provides a holistic view of a contact's engagement with a business, enabling personalized and informed interactions, effective follow-ups, and streamlined workflows.

Another great feature of the software is the tag management feature, which will help you organize contacts and companies into categories, making it easier to segment audiences for targeted marketing campaigns.

EngageBay Standout Features and Integrations

Features include contacts and companies, 360-degree contact view, tag management, appointment scheduling, user activity, email tracking and scheduling, reports dashboard, predictive lead score, email and chat support, segmentations, autoresponders, and live chat.

Integrations include Gmail, Outlook, Office 365, Twitter, Facebook, and Instagram.

Free plan limitations/terms: up to 15 users, 250 contacts, 1000 branded emails, 500 MB file storage.

Agile CRM is a cloud-based customer relationship management (CRM) software that helps businesses manage their customer interactions and sales processes. The tool provides features such as contact management, marketing automation, sales tracking, and analytics. 

Why I picked Agile CRM: The best feature of Agile CRM is the contact management system. The platform allows users to capture, store, and manage customer data in one centralized location, making it easy to access and analyze customer information.

Agile CRM's contact management system offers features such as custom fields, tags, segmentation, and filters that allow businesses to organize their customer data based on specific criteria. The platform also includes automated data entry, which can save businesses time and reduce errors. Additionally, Agile CRM's customizable dashboards and user-friendly interface make it easy for businesses to use and tailor the platform to their specific needs.

Agile CRM Standout Features and Integrations

Features include contacts and companies, custom data fields, lead scoring, unlimited deals, tasks, and documents, appointment scheduling, custom deal milestones, email tracking, 2-way email integration, custom deal milestones, and 2-way telephony.

Integrations include Twitter, Facebook, Google Plus, LinkedIn, Full Contact, Zendesk, ClickDesk, HelpScout, Twilio, SendGrid, and other software options.

Free plan limitations/terms: 10 users, 50,000 contacts, and companies

Mailchimp is an email marketing software that allows businesses to manage and communicate with their email leads. It is a popular choice among small and medium-sized businesses, e-commerce stores, and non-profit organizations.

Why I picked Mailchimp: One of the standout features of Mailchimp's customer database is its segmentation capabilities. Businesses can create segments based on subscriber behavior, such as purchase history or email engagement, as well as demographic data like age or location. This allows for highly targeted messaging that is more likely to resonate with each individual subscriber.

Additionally, Mailchimp offers detailed subscriber profiles that include information like contact details, engagement history, and social media activity. This can help businesses better understand their audience and tailor their messaging to their specific interests and preferences.

Overall, Mailchimp's customer database management features are a key component of its email marketing platform, providing businesses with the tools they need to effectively communicate with their audience and drive results.

Mailchimp Standout Features and Integrations

Features include signup forms, marketing CRM, contact management, drag-and-drop landing page creator, marketing calendar, surveys, mobile app, create assistant, marketing tools, content studio, and basic email templates.

Integrations include QuickBooks Online, Shopify, Stripe, Yelp for Business, LiveChat, SimpleTexting, WordPress, Mixpanel, Firebase, LinkedIn, and other software options.

Free plan limitations/terms: 1 audience, up to 500 contacts, email support for 30 days

Capsule CRM is an excellent option for small businesses and startups that want to manage their customer relationships and sales processes without having to invest in a paid CRM platform. Capsule CRM will help you manage your customer database, identify sales opportunities, and keep track of communications.

Why I picked Capsule CRM: The contact history feature allows businesses to keep track of all their interactions with a particular customer, including emails, phone calls, meetings, and notes. This feature makes it easy for sales teams to quickly access important information about a customer's history with the company, which can help inform sales strategies and build stronger relationships. 

The sales pipeline dashboard provides a visual representation of the sales process, allowing businesses to track deals and opportunities as they move through each stage of the sales cycle. This feature makes it easy to identify bottlenecks, which can help businesses refine their sales strategies and close deals more efficiently.

The free plan of Capsule CRM provides a range of advanced features that are often only available in paid CRM plans, making it an excellent value addition for small businesses on a tight budget. Additionally, the free plan allows for up to two users, making it a great option for small teams or startups with limited staff. The free plan also offers integrations with popular apps like Mailchimp and Zapier, allowing businesses to increase productivity.

Capsule CRM Standout Features and Integrations

Features include contact history, email history, tag management, customized filtered lists, API access, customizable sales milestones, task management, calendar and week view, project management, daily task reminder emails, collaboration features, and sales pipeline dashboard.

Integrations include QuickBooks, Transpond, Zapier, Help Scout, FreeAgent, Paycove, Gmail, Mailchimp, Xero, FreshBooks, and other software options.

Free plan limitations/terms: up to 2 users, 250 contacts, 50MB per account

Bitrix24 provides a centralized location to store customer information, manage customer interactions, and track sales progress.

Why I picked Bitrix24: Bitrix 24's filtering and sorting feature is a powerful tool that allows businesses to quickly and easily find the information they need within their CRM. With Bitrix24's filtering and sorting feature, users can sort their data by various criteria such as date, name, status, and custom fields. Additionally, users can apply filters to their data to narrow down their search results and find specific information.

Bitrix24 is an all-in-one CRM solution that works well for small and medium-sized businesses. It offers a wide range of features, including customer management, task and project management, and communication tools. Bitrix24 is particularly well-suited for businesses that require collaboration and communication tools, as its built-in social network and communication features make it easy for team members to stay connected and work together.

Additionally, its project management tools allow businesses to manage tasks and projects directly within the CRM platform. The communication tools, including chat and video conferencing, make it easy for team members to collaborate in real-time.

Bitrix24 Standout Features and Integrations

Features include leads, deals, contacts, company quotes, invoices, sales automation, rules and triggers, contact center, marketing, sales intelligence, chats and video calls, online meetings, calendar, drive, and webmail.

Integrations include Gmail, Google Calendar, Google Drive, MS Office, MS Outlook, MS OneDrive, LibreOffice, Dropbox, Box, and Xero, and other software options.

Free plan limitations/terms: unlimited users

Friday CRM is a customer relationship management software for Google. It is a customizable platform for managing customer data, sales processes, and workflows.

Why I picked Friday CRM: The contact management feature in Friday CRM is a core aspect of the software and enables businesses to keep track of their customer data in a centralized location. With Friday CRM's contact management feature, businesses can create detailed contact profiles, store information, and track interactions with customers. The feature also includes a search function that allows users to quickly find and retrieve customer data.

What makes Friday CRM's contact management feature great is its simplicity and ease of use. Users can easily add new contacts, update existing ones, and view relevant data all in one place.

Additionally, Friday CRM's customizable workflows allow businesses to create unique processes for managing their customer data, ensuring that the contact management feature works seamlessly with their existing workflows. This focus on simplicity and customization ensures that businesses can manage their contacts and customer data with ease, without getting bogged down in unnecessary complexity or features.

Friday CRM Standout Features and Integrations

Features include a contact database, a mobile app, client database management, client segmentation, client profile customization, sales pipeline, task and calendar management features, and IP telephony integration.

Integrations include Gmail, G Suite, and Calendar.

FreeCRM is one of the best cloud-based customer database management providers that has multiple tools for managing customer data and improving sales and marketing efforts. It is designed for small and medium-sized businesses that want an affordable and easy-to-use solution.

Why I picked FreeCRM: One of the standout features of FreeCRM is its customizable dashboard, which allows users to easily view and manage their customer data in real-time. The dashboard can be personalized to suit the specific needs of each user, providing a quick and easy way to access important information.

Overall, FreeCRM is an ideal solution for small and medium-sized businesses that want user-friendly and affordable CRM software that can help them improve customer relationships and grow their business. Its customizable dashboard and robust sales and marketing tools make it a standout option in the CRM market.

FreeCRM Standout Features and Integrations

Features include unlimited storage, contacts, companies, deals, tasks, cases, calls, calendar, documents, reports, and an iOS and Android app.

Integrations are not included.

Free plan limitations/terms: Customer support is not available

Odoo is an enterprise resource planning (ERP) software, ideal for businesses that require a flexible and adaptable customer database solution. Odoo offers businesses of all sizes the ability to tailor their customer database to meet their specific needs.

Why I picked Odoo: A cool aspect of Odoo is that it integrates a wide range of business functions into a single, unified platform. These include CRM and database management, inventory, accounting, e-commerce, and more. This integration helps to streamline operations and increase efficiency by eliminating the need for multiple standalone systems. 

Additionally, since Odoo is modular and customizable, businesses can add or remove functionality as needed, making it a highly flexible solution that can adapt to changing needs over time. Also, the open-source nature of the software makes it highly versatile, so that it meets the unique needs of each business.

Odoo Standout Features and Integrations

Features include a mobile app, lead scoring, live chat, URL trackers, activities and call management, pipeline management, address book, full customer history, email templates, email gateways, VoIP, CRM dashboard, opportunity analysis, and leads analysis.

Integrations include Google Docs, Odoo’s marketing apps, Odoo sales app, and Odoo inventory app. You can also connect through Zapier to unlock more integrations but that may require a separate paid plan.

Free plan limitations/terms: unlimited users, one Odoo app

Hubspot CRM is the best free crm software for marketing, sales, and customer support teams. Its free plan includes hundreds of features for customer data management.

Why I picked Hubspot CRM: The best aspect of the software is that it is modular and scalable. Users can select and use only the features and tools they need for their specific business needs. For example, if you only want to manage your marketing processes, then you can use Marketing Hub as a standalone tool.

Additionally, HubSpot's user interface is clean, well-organized, and consistent across all modules. This consistency makes it easier for users to navigate and find what they need quickly, regardless of which module they're using. 

It also allows users to create customizable dashboards that display the metrics and data that they want to see. This enables users to monitor their performance and progress at a glance without having to navigate through multiple menus.

Hubspot CRM Standout Features and Integrations

Features include CRM database, task management, email marketing, built-in analytics, ROI analytics, lead capture tools, automation tools and workflows, reporting and analytics, API, meeting scheduling and live chat, mobile app, customer support portal, and ticketing system.

Integrations include Gmail, Google Calendar, Zapier, Facebook Ads, Google Ads, Outlook, Zoom, Google Contacts, Mailchimp, Salesforce, Eventbrite, and other software options.

Free plan limitations/terms: up to 1,000,000 contacts with no limits on users or customer data