Emarsys-beoordeling: voor- en nadelen, functies en prijzen
SAP Emarsys Customer Engagement is a customer engagement software for enterprise marketing and CX teams that need to run personalized, omnichannel campaigns across email, mobile, web, and in-store channels. If you're already working within the SAP ecosystem, I'd choose it over Braze, as Emarsys connects natively to SAP Commerce Cloud and other SAP data sources. This enables your team to act on real-time customer and transaction data without building custom integrations from scratch.
SAP Emarsys Customer Engagement Evaluation Summary
- Pricing upon request
- Free demo available
Waarom u onze softwareaanbevelingen kunt vertrouwen
Ons team test en beoordeelt software sinds 2012. Als CX-leiders weten we zelf hoe moeilijk — en belangrijk — het is om de juiste software te kiezen.
Voor deze gids hebben we tools geëvalueerd met behulp van praktijktests en onafhankelijk onderzoek, waarbij we tools beoordeelden aan de hand van onze selectiecriteria.
Onze reviews weerspiegelen ons menselijke redactionele oordeel, geen verkooppraatje.
SAP Emarsys Customer Engagement Overview
In my opinion, Emarsys excels as a customer engagement platform for mid-to-large-sized companies aiming to enhance customer engagement through a marketing automation platform. Its standout features include effective email marketing and lead generation. While its ease of use is appreciated, some users find API integrations challenging. The onboarding process is smooth, but not exceptional. Customer support is generally satisfactory, though improvements could be made.
Compared to other platforms, Emarsys offers good value, especially for those focused on email campaigns and campaign management, but it might not be the best choice if you're looking for a full-fledged CRM solution. If your team prioritizes robust email marketing, Emarsys is worth considering.
pros
-
You can easily personalize email campaigns to suit your audience.
-
Your team can automate repetitive marketing tasks with ease.
-
You gain valuable insights with comprehensive marketing analytics and A/B testing tools.
cons
-
You might find the initial learning curve challenging.
-
Your team could experience limited support channels.
-
You may encounter difficulties with the platform's navigation.
-
SupportYourApp
Visit WebsiteThis rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.4.7 -
Tidio
Visit WebsiteThis rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.4.7 -
Freshdesk
Visit WebsiteThis rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.4.4
SAP Emarsys Customer Engagement Specs
- A/B Testing
- Analytics
- API
- Audience Targeting
- Automated Conversion
- Batch Permissions & Access
- Behavioral Tracking
- Brand Management
- Campaign Management
- Contact Management
- Contact Sharing
- Conversion Tracking
- CRM Integration
- Customer Management
- Dashboards
- Data Export
- Data Import
- Email Integration
- External Integrations
- Keyword Tracking
- Landing Pages
- Lead Management
- Lead Scoring
- Link Tracking
- Marketing Automation
- Multi-User
- Notifications
- Password & Access Management
- Social-Media Integration
