As 10 melhores ferramentas de gestão de feedback para 2026

Análise das 20 melhores ferramentas de gestão de feedback

1. 

   1

   Enterpret

   Best for unifying customer feedback

   • Free demo available
   • Pricing upon request

   Visit Website

   Customer Rating:4.8/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Enterpret is an AI-driven customer intelligence platform designed for businesses that aim to enhance their product management and customer experience through detailed feedback analysis. By consolidating feedback from over 50 sources, Enterpret appeals to organizations looking to transform customer insights into actionable strategies. It provides advanced features such as adaptive taxonomy and AI agents to automate resolution, addressing the challenge of managing vast amounts of customer feedback and turning it into valuable business insights.

   Why I Picked Enterpret

   I picked Enterpret for its unique ability to unify customer feedback from multiple sources and turn it into actionable insights. The platform's adaptive taxonomy allows you to organize feedback by themes and impact, making it easier to prioritize product improvements. Additionally, Interpret's AI agents automate workflows, significantly reducing the time your team spends on manual tasks. This combination of features makes Enterpret an ideal choice for businesses looking to streamline their feedback management processes and enhance decision-making.

   Enterpret Key Features

   In addition to unifying customer feedback, Enterpret offers:

   • Customer Knowledge Graph: This feature provides contextual insights by connecting feedback with related business elements, enhancing your understanding of customer needs.
   • Natural Language Querying: Enables you to extract insights from feedback using simple queries, making data analysis more accessible.
   • Dashboard Visualization: Offers customizable dashboards for visualizing feedback trends and patterns, aiding in better decision-making.
   • Anomaly Detection: Alerts you to unusual feedback spikes or dips, so you can respond to emerging issues promptly.

   Enterpret Integrations

   Integrations include Zendesk, Intercom, Salesforce, Amplitude, Gong, JIRA, Mixpanel, Slack, Snowflake, and AWS Connect.

   Pros and Cons

   Pros:

   • Integrates with major platforms for seamless data flow.
   • Consolidates feedback for holistic customer understanding.
   • AI-powered tagging and taxonomy organize feedback automatically.

   Cons:

   • Users report delay issues.
   • Limited customization in feedback categorization.
   Learn more about Enterpret:

   • Check out Enterpret on their website
   • Read my in-depth review of Enterpret
2. 

   2

   Chattermill

   Best for unifying feedback sources

   • Free demo available
   • Pricing upon request

   Visit Website

   Customer Rating:4.4/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Chattermill is a feedback analytics platform designed to help businesses turn customer insights into meaningful improvements. It brings together feedback from surveys, reviews, support tickets, and other channels, then uses AI-driven analysis to uncover themes, sentiment shifts, and recurring issues. This makes it particularly valuable for customer experience and product teams that need a clear view of what matters most

   Why I Picked Chattermill

   I picked Chattermill because of its exceptional ability to unify fragmented feedback sources into a single, cohesive view. The platform's AI-driven sentiment analysis feature provides instant insights, allowing your team to pinpoint trends and address customer concerns proactively. Additionally, Chattermill's real-time alert system ensures that you never miss critical feedback, enabling timely responses that can significantly enhance customer satisfaction.

   Chattermill Key Features

   In addition to its AI-driven sentiment analysis and real-time alerts, here are some other features that might interest you:

   • Multi-Channel Integration: Easily integrates feedback from surveys, social media, and customer service platforms into one centralized system.
   • Advanced Analytics Dashboard: Offers a customizable dashboard that presents data insights in a clear and concise manner, helping you make informed decisions.
   • Automated Tagging: Automatically categorizes feedback by topic or sentiment, reducing the need for manual data entry and allowing for quicker analysis.
   • Impact Measurement: Tracks the effect of feedback on business metrics like Net Promoter Score (NPS) and Customer Satisfaction (CSAT), providing a direct link between insights and business performance.

   Chattermill Integrations

   Integrations include Zendesk, SurveyMonkey, Salesforce, Trustpilot, Intercom, Medallia, Qualtrics, Recharge, Sprinklr, and Thingtesting.

   Pros and Cons

   Pros:

   • Customizable analytics dashboards available
   • Multi-channel feedback integration support
   • AI-driven sentiment and topic analysis

   Cons:

   • Pricing not publicly disclosed
   • No native feedback collection tools
   Learn more about Chattermill:

   • Check out Chattermill on their website
   • Read my in-depth review of Chattermill
3. 

   3

   SurveySparrow

   Best for automating customer feedback analysis

   • Free plan available
   • From $19/user/month (billed annually)

   Visit Website

   Customer Rating:4.4/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   SurveySparrow is a comprehensive Voice of Customer (VOC) platform designed to enhance customer experience by efficiently capturing and analyzing feedback across multiple channels, such as email, social media, and messaging apps like WhatsApp. 

   Why I Picked SurveySparrow: SurveySparrow stands out for its AI-powered analytics, which allow you to uncover customer loyalty drivers, sentiments, and key experience metrics. With tools like CogniVue, you can automate the transformation of raw feedback into actionable insights, helping your team make data-driven decisions. The platform also supports automated customer satisfaction (CSAT) follow-ups, ensuring that your team can quickly resolve issues and improve overall customer happiness. 

   Another reason for choosing SurveySparrow is its ability to conduct surveys across multiple channels, including WhatsApp, SMS, websites, and even offline. This flexibility means you can reach your audience wherever they are, increasing response rates and ensuring diverse data collection. Additionally, its customer effort score (CES) and transactional Net Promoter Score (NPS) surveys help you evaluate customer ease of use and satisfaction after interactions.

   Standout Features & Integrations:

   Features include ticketing system integration, survey automation, multilingual surveys, real-time analytics, visual KPIs on dashboards, offline survey capabilities, customer sentiment analysis, product feedback collection, transactional NPS surveys, customized weblink surveys, event feedback tracking, and data-driven insights.

   Integrations include Gmail, Google Sheets, Slack, Microsoft Teams, Salesforce, HubSpot, Zendesk, Jira Software Cloud, NetSuite, Pipedrive, QuickBooks Online, and Mailchimp.

   Pros and Cons

   Pros:

   • Supports multilingual surveys
   • Good AI feedback analysis
   • Offers customizable survey templates

   Cons:

   • Limited configuration options on basic plans
   • Sentiment analytics features only available on higher-tier plans
   Learn more about SurveySparrow:

   • Check out SurveySparrow on their website
   • Read my in-depth review of SurveySparrow
4. 

   4

   Alchemer

   Best for turning feedback into actionable insights

   • 7-day free trial
   • From $55/user/month

   Visit Website

   Customer Rating:4.4/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   For those seeking a solution to optimize feedback collection and analysis, Alchemer stands out as an adaptable platform tailored to improve customer engagement and derive insights. This tool is particularly appealing to businesses across industries such as government, education, and retail, where understanding customer sentiment is crucial for driving improvements.

   Why I Picked Alchemer

   I picked Alchemer because it excels in transforming feedback into actionable insights, a crucial aspect of feedback management. Its in-app customer interactions allow you to engage with users directly and gauge sentiment through features like Love Dialogs and Rating Dialogs. Additionally, the experience customization feature lets you align interaction designs with your brand, including multilingual support, which is vital for diverse audiences. The platform's reporting and analytics tools offer detailed metrics on customer sentiment and engagement, ensuring you stay informed and responsive to customer needs.

   Alchemer Key Features

   In addition to its unique selling propositions, here are some other features you may find valuable:

   • Customizable Surveys: Design surveys that reflect your brand's identity, with options for various question types and logic to enhance response quality.
   • Real-time Feedback Collection: Capture and analyze feedback as it happens, allowing for quick responses and adjustments to customer needs.
   • Role-based Dashboards: Provide tailored insights and reporting tools to different team members, ensuring relevant data is accessible to the right people.
   • AI-driven Analysis: Utilize AI technology to delve deeper into customer sentiments and trends, providing a more comprehensive understanding of feedback.

   Alchemer Integrations

   Integrations include Salesforce, HubSpot, Zendesk, Slack, Tableau, Marketo, and Shopify.

   Pros and Cons

   Pros:

   • Continuous updates and new features keep the platform relevant
   • Multilingual support broadens audience engagement possibilities
   • Role-based dashboards facilitate targeted data access

   Cons:

   • Mobile survey creation can be somewhat challenging
   • Some users report a need for more advanced analytics
   Learn more about Alchemer:

   • Check out Alchemer on their website
   • Read my in-depth review of Alchemer
5. 

   5

   Canny

   Best for tracking customer feedback and feature requests

   • Free plan available
   • From $79/month (billed annually)

   Visit Website

   Customer Rating:4.6/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Canny is a feedback management tool that specifically aids businesses in capturing and tracking customer feedback and feature requests. It effectively bridges the gap between businesses and their user base, making it an ideal tool for product development and improvement.

   Why I Picked Canny: In my evaluation, Canny distinguished itself with its focus on tracking feedback and feature requests, an essential component in shaping future product development. In particular, I selected Canny because of its transparency in managing feedback, enabling businesses and their users to follow the lifecycle of feature requests.

   The platform offers various channels for customers to submit their requests, such as a public feedback board, in-app widgets, and integrations with tools like Intercom and Slack. Canny then helps businesses categorize and tag feature requests based on different criteria, such as product area, customer segment, or priority level.

   Standout Features & Integrations:

   Features include feedback boards, roadmap publishing, and voting systems that allow users to vote on feature requests, enabling businesses to gauge the popularity and demand for specific ideas or enhancements. These features can help businesses to organize feedback, prioritize feature requests, and communicate their plans.

   Integrations include Intercom, Slack, GitHub, HubSpot, Discord, Microsoft Teams, Google Workspace, Okta SSO, Google Analytics and Jira.

   Pros and Cons

   Pros:

   • Voting system encourages user engagement
   • Roadmap publishing increases transparency
   • Easy to set up

   Cons:

   • Limited advanced reporting capabilities
   • User interface could be more intuitive
   Learn more about Canny:

   • Check out Canny on their website
   • Read my in-depth review of Canny
6. 

   6

   Userback

   Best for visual feedback with context

   • Free plan available
   • From $9/user/month

   Visit Website

   Customer Rating:4.8/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Userback offers a tailored solution that simplifies the collection and analysis of user feedback. With features like feedback widgets, user surveys, and session replays, your team can gather actionable insights and respond to user needs with precision. By integrating into your existing workflow, Userback helps eliminate guesswork and fosters collaboration, ultimately driving product improvements and customer satisfaction.

   Why I Picked Userback

   I picked Userback for its exceptional ability to provide visual feedback with contextual depth, which is ideal for teams looking to capture user experiences accurately. With features like annotated screenshots and screen recordings, you can receive feedback that highlights specific issues directly on visuals, eliminating ambiguity. This approach allows your team to understand user challenges better and prioritize improvements effectively. By integrating these visual feedback tools into your workflow, you can address user needs swiftly and enhance overall product development.

   Userback Key Features

   In addition to its visual feedback capabilities, Userback offers a suite of features designed to elevate your feedback management process.

   • Feedback Widget: This feature allows you to collect feedback directly from within your website or application, making it easy for users to share their insights without leaving the page.
   • User Surveys: Customize and deploy surveys to gather detailed user feedback and understand their experiences and preferences better.
   • Feature Portal: Engage users by providing a dedicated portal where they can suggest new features and vote on existing ones, fostering a sense of community and involvement.
   • Session Replay: Capture and review user sessions to gain a deeper understanding of how users interact with your product, helping you pinpoint areas for improvement.

   Userback Integrations

   Integrations include Jira, Slack, ClickUp, Intercom, Asana, Linear, Notion, GitHub, Microsoft Teams, and Zendesk.

   Pros and Cons

   Pros:

   • Centralized dashboard for organizing and prioritizing feedback
   • Offers public roadmaps and feature voting
   • Supports visual feedback with screenshots, annotations, and video

   Cons:

   • Occasional issues with data export and reporting
   • Performance can be affected in certain web environments
   Learn more about Userback:

   • Check out Userback on their website
   • Read my in-depth review of Userback
7. 

   7

   Survicate

   Best for comprehensive customer feedback programs

   • 10-day free trial
   • From $114/month (billed annually)

   Visit Website

   Customer Rating:4.6/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Survicate is a multi-channel user survey platform that helps your teams collect feedback and insights from customers, users, and website visitors. Surveys conducted through the software boast an average 30% response rate, compared to an average 5% response rate for other online surveys.

   Why I picked Survicate: This platform made it onto my list because it makes it easy to gather feedback from multiple sources. Because of this, it can provide insights across user touchpoints, helping to form a complete picture of the customer journey. It can even capture data from partially completed surveys, making sure no bit of feedback goes untapped.

   Surveys can measure key customer satisfaction metrics including Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), and Customer Effort Score (CES). Custom branding can be added to provide a consistent user experience, and multiple question types can be configured.

   Standout Features & Integrations:

   Features include pre-built, customizable templates that cover common areas of customer satisfaction. You can also set up the surveys to appear only when key actions are taken, targeting users when they’re most likely to engage. The software also has AI features that support the faster creation and analysis of surveys.

   Integrations include ActiveCampaign, Drip, Amplitude, HubSpot, Intercom, Mailchimp, Salesforce, FullStory, Zendesk, and Microsoft Teams.

   Pros and Cons

   Pros:

   • Ability to create targeted surveys
   • Quick and helpful customer support
   • Easy-to-use interface and widget design

   Cons:

   • Limited maximum response limit per month
   • Integrations not available in freemium plan
   Learn more about Survicate:

   • Check out Survicate on their website
8. 

   8

   eDesk

   Best for automated customer review requests

   • Free trial available
   • From $39/user/month (billed annually)

   Visit Website

   Customer Rating:4.4/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   For businesses in the ecommerce sector seeking an effective feedback management tool, eDesk offers a compelling solution. It is designed to enhance the customer support experience by automating interactions and providing insightful feedback analytics, making it ideal for online retailers looking to optimize their customer service operations. By addressing challenges in managing customer reviews and interactions across multiple platforms, eDesk empowers your team to deliver exceptional service and build lasting customer relationships.

   Why I Picked eDesk

   I picked eDesk for its unique ability to automate review requests, a feature that directly addresses the need for efficient feedback collection. eDesk's Smart Review Requests automatically target satisfied customers, increasing the likelihood of positive feedback. Additionally, its AI Automation handles a significant portion of customer interactions, allowing your team to focus on more complex issues. These features, combined with real-time insights into customer feedback, make eDesk a valuable tool for businesses aiming to enhance their feedback management processes.

   eDesk Key Features

   In addition to automated customer review requests, eDesk offers:

   • AI-driven Ticket Routing: Ensures that customer inquiries are directed to the appropriate team members, enhancing response accuracy.
   • Automated Replies: Provides immediate responses to common customer queries, reducing wait times and improving customer satisfaction.
   • 24/7 Chatbot: Offers round-the-clock support, ensuring that customer queries are addressed promptly, even outside business hours.
   • Comprehensive Reporting Tools: Enables your team to track and analyze feedback trends, helping you make data-driven decisions to improve customer service.

   eDesk Integrations

   Integrations include Amazon, eBay, Shopify, WhatsApp, Facebook, and more than 200 other platforms, enabling seamless management of customer interactions across multiple channels.

   Pros and Cons

   Pros:

   • AI automations reduce repetitive support tasks
   • Seamless order data synchronization with major marketplaces
   • Integrates rich order data for enhanced customer service

   Cons:

   • Reporting and analytics, while present, can be less customizable than more enterprise dashboards
   • Primarily built for ecommerce, less flexible for other industries
   Learn more about eDesk:

   • Check out eDesk on their website
   • Read my in-depth review of eDesk
9. 

   9

   SurveyMonkey

   Best for creating customizable, detailed surveys

   • Free plan available
   • From $30/user/month (billed annually)

   Visit Website

   Customer Rating:4.6/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   SurveyMonkey is an online survey development platform that allows users to design and send out customized surveys for data collection. This tool provides a variety of options to design detailed and targeted surveys, making it a great choice for businesses seeking in-depth insights from their customers or audience. Vishveshwar Jatain, a marketing and sales operations leader with over a decade of experience, has often used SurveyMonkey for mass opinion surveys. In a recent conversation with me, he said, “The features that stood out to me were the ability to export raw data from SurveyMonkey for further analysis and the in-built report builders with various chart types to visualize survey results.”

   Why I Picked SurveyMonkey: I picked SurveyMonkey for its extensive customization options that allow teams to create detailed, well-branded surveys. For example, SurveyMonkey gives you control over the layout and structure of your survey questions and pages. You can rearrange questions, group them into sections or pages, and control the flow and order of questions. This flexibility allows you to design surveys that follow a logical progression and are easy for respondents to navigate.

   SurveyMonkey also offers advanced logic features such as skip logic and branching, which enable you to create dynamic surveys that adapt based on respondents' previous answers.

   Standout Features & Integrations:

   Features include its intuitive survey builder, a wide array of question types, survey invitations and thank you messages, brand customization features. It additionally has strong data analytics capabilities that can help you generate customized charts and graphs.

   Integrations include MailChimp, Eventbrite, Google Drive, Microsoft Teams, Zoom, Microsoft OneDrive, CleverX, and Salesforce.

   Pros and Cons

   Pros:

   • Intuitive user interface
   • Robust data analysis capabilities
   • Extensive customization options

   Cons:

   • Limited customer support for lower-tier plans
   • Steep learning curve for beginners
   • Higher cost for advanced features
   Learn more about SurveyMonkey:

   • Check out SurveyMonkey on their website
   • Read my in-depth review of SurveyMonkey
   • Explore best alternatives to SurveyMonkey
10. 

    10

    Zonka Feedback

    Best for multi-channel feedback collection

    • 14-day free trial available
    • Pricing upon request

    Visit Website

    Customer Rating:4.7/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

    

    Zonka Feedback is a multi-channel feedback management platform that lets you build surveys, collect customer responses across web, email, SMS, in-app, and offline channels, and analyze results with AI-powered reporting and closed-loop team workflows.

    Who is Zonka Feedback Best For?

    Zonka Feedback works well for CX and support teams in mid-market to enterprise companies across hospitality, healthcare, retail, and SaaS.

    Why I Picked Zonka Feedback

    I picked Zonka Feedback as one of the best because it covers every channel where customers give feedback. Most tools do email and web well enough, but Zonka also handles SMS, WhatsApp, in-app SDK, QR code, and offline kiosk surveys from a single platform. Each channel isn't just a distribution toggle: email surveys support embedded questions so customers respond without ever opening a link, and SMS surveys connect directly to Twilio or Plivo for delivery tracking. That kind of channel-specific configuration means you're not compromising on quality just to go multi-channel.

    Zonka Feedback Key Features

    • AI sentiment analysis: Tags responses with sentiment and themes so you can spot patterns across large feedback volumes without manual review.
    • Closed-loop task assignment: Assigns follow-up tasks to team members directly from a response, with escalation rules for unresolved cases.
    • Survey logic and branching: Lets you show or skip questions based on previous answers to keep surveys short and relevant for each respondent.
    • Real-time response alerts: Sends instant notifications when a low score or negative response comes in so your team can act promptly.

    Zonka Feedback Integrations

    Zonka Feedback offers native integrations with Salesforce, HubSpot, Zendesk, Freshdesk, Intercom, HelpScout, Front, Pipedrive, Slack, Microsoft Teams, Jira, Google Sheets, and more. It connects with Zapier, Make, and Integrately. Webhooks and an API support custom integrations.

    Pros and Cons

    Pros:

    • Real-time alerts on negative scores
    • AI auto-tagging for open-ended responses
    • Built-in kiosk mode for on-site collection

    Cons:

    • Raw data reports are difficult to interpret
    • Response caps on lower-tier plans
    Learn more about Zonka Feedback:

    • Check out Zonka Feedback on their website