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Tool Shortlist

Here are the top 10 customer review management software I’d like to highlight out of the 13 I cover in this article:

  1. 1. Jotform Enterprise — Best enterprise customer review management software
  2. 2. Birdeye — Review management & messaging platform for local vendors
  3. 3. ReviewTrackers — Best review platform for competitive market analysis
  4. 4. Grade.us — Best for agencies offering reputation management to clients
  5. 5. Podium — Best for review management for local businesses
  6. 6. Yotpo — Data-driven tools for customer feedback management
  7. 7. Rize Reviews — Best for a review-collecting website widget
  8. 8. Merchant Centric — Best for collecting reviews with a single link
  9. 9. Trustpilot Business — Best for real-time insights into consumer reviews
  10. 10. Gominga — Best for managing reviews from many different platforms

In today’s business world, consumers look for businesses they can trust. Reputation is everything, and reviews play an important role in commercial success. According to Search Engine Land, an amazing 88% of consumers trust product reviews as much as personal recommendations. 

A few five-star reviews make a big difference! Review management software helps businesses by making it easier to collect, manage and showcase customer reviews. 

In this article, I’ll help you choose the right reputation management tool for your organization by evaluating the top options on the market today. I’ll show you what’s best about each platform and highlight the key features and benefits. 

Comparison Criteria

What do I look for when I select the best customer review management platform? Here’s a summary of my evaluation criteria: 

  1. User Interface (UI): I look for reputation management software that both admins and consumers can navigate easily
  2. Usability: I expect the top tools to offer a full range of features together with ease of use
  3. Integrations: I’m seeking native integrations with popular business tool categories, like CRM software, form builders, customer experience software, and data analysis
  4. Value for $: I look for online review management software that’s affordable for businesses of every size

Review Management Solution: Key Features

Here’s a list of the top features you can expect to find in a business reputation management system:

  1. Review gathering: an easy way for customers to submit reviews online for consolidation and display
  2. Review showcase: the ability to publish reviews on the company’s website or another platform, to support sales and marketing efforts
  3. Search and monitoring capabilities: the software should be able to track reviews appearing on social media and other platforms
  4. Single management dashboard: admins should be able to administer all functions easily from a central point
  5. Feedback management: providing ways of dealing with customer feedback in an optimal way
  6. Real-time notifications: immediate alerts of new reviews and other events within the platform
  7. Reporting & analytics: detailed insights into the nature and origin of reviews and customer relationships

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Overviews Of The 13 Best Customer Review Management Software Solutions

Here’s a brief description of each customer review management system to showcase each tool’s best use case, some noteworthy features, and screenshots to give a snapshot of the user interface.

1

Jotform Enterprise

Best enterprise customer review management software

This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.
4.2
27 reviews

Free plan available

From $39/user/month

Jotform Enterprise is a cloud-based form automation platform that allows users to create, design, and publish various online forms across different channels and collect customer responses. The analytics and reporting features provide survey teams with actionable insights for generating leads, conducting market research, registering guests for events, managing job applications, and managing customer reviews.

The Card feature is a one-page-per-question survey format tailored to help users improve their survey response rates. The online survey platform offers a considerable selection of premade form templates that cover various applications, from online bookings and event registration to file upload and feedback templates. The feedback templates also cover many use cases, such as training sessions, appointment feedback, product reviews, and service reviews.

One of the core features is the easy-to-use form builder. Once you have chosen a pre-made survey template, you can use the form builder to customize the form to suit your requirements. The form builder has drag-and-drop functionality so modifying survey forms won’t require coding. You can set the form as a customer feedback survey to capture customer sentiment or reviews on a particular product or service.

In addition to the prebuilt templates designed for capturing customer reviews, Jotform Enterprise also provides many apps and integrations, including Slack, Mailchimp, Google Calendar, Microsft OneDrive, Airtable, Google Drive, PayPal, Stripe, and Square. The mobile forms module lets you collect meaningful data offline that they can conveniently manage using their smartphone or tablet. Additional features include encrypted forms, advanced security compliances, Single Sign-On (SSO), white labeling, multiple-user access, report generation, data analysis, and more.

2

Birdeye

Review management & messaging platform for local vendors

This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.
4.8
1415 reviews

Free Demo

From $299/user/month

Birdeye is a customer experience platform designed to help you get more reviews automatically, then turn reviews into a competitive advantage. The software sends customers to top review sites to share their feedback.

Managers can access all reviews for every location, from every source, all in one dashboard.You can also create surveys to capture real-time feedback and understand your customers better.

Birdeye generates, manages, and amplifies online reviews across Google, BBB, Facebook, and over 200 other review sites. Direct integration with the Google API makes this option powerful for Google reviews.

This tool integrates with over 1000 apps, including Square, Zoho CRM, Infusionsoft, and Pipedrive.

Birdeye costs from $299/user/month. A free demo is available.

3

ReviewTrackers

Best review platform for competitive market analysis

This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.
4.6
133 reviews

Pricing Upon Request

ReviewTrackers is a proven reputation and review management system, designed to drive acquisition and retention strategies. Core features include review collection, competitor tracking, media monitoring, and alerts.

The software also offers detailed performance analytics, review widgets, and review requests by SMS.The software offers actionable insights into how your brand compares with competitors in terms of review performance.

You can then leverage this information to gain an advantage and drive more revenue. Online reviews are collected from over 100 third-party platforms, including Google, Facebook, Yelp, and TripAdvisor.

This tool integrates with major business tools such as Google My Business, HootSuite, and BrandWatch.

ReviewTrackers offers customized pricing on request.

4

Grade.us

Best for agencies offering reputation management to clients

This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.
4.6
142 reviews

14 Days Free Trial

From $54/user/month

Grade.Us is a cloud-based reputation management platform that offers automation of review management. Features include feedback collection, multi-channel management, and gathering social proof.

Admins can also create drip marketing campaigns, which aim to acquire reviews over a period of time.They can also use the review reporting tools to track reviews recently published on social media platforms.

Managers can create customized campaign performance reports, monitoring metrics such as click-through and conversions. This platform is especially-suited to agencies who need to manage reputations for many clients.

This tool integrates with major business tools such as Google Sheets, Salesforce, Hubspot, and Google My Business.

Grade.us costs from $54/user/month, and a 14-day free trial is available.

5

Podium

Best for review management for local businesses

This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.
4.6
1247 reviews

Free demo available

From $289/month

Podium is a customer engagement platform focused on helping local businesses manage their online presence. This SaaS software includes easy-to-use tools that enhance the customer experience and help with local SEO.Online review generation is a core feature, with customers encouraged to offer feedback on products and services.

Podium also includes SMS marketing, webchat, and payment processing features. The system facilitates personalized text conversations and customizes review gathering campaigns.

This tool integrates tools such as Salesforce, Airtable, and Calendly.Podium costs from $289/user/month, and a 14-day free trial is available.

6

Yotpo

Data-driven tools for customer feedback management

This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.
4.2
169 reviews

Free trial available

From $15/user/month

Yotpo is a popular content marketing platform for ecommerce businesses, designed to generate feedback and referrals. Using this platform, you can collect reviews using email and SMS channels.

Customers can use photos and videos to enrich their feedback and testimonials.You can display positive reviews on your website, showcase highlights, and show reviews to potential customers on your checkout page.

The reporting and analytics module gives detailed insight into customer sentiment, plus you can manage the impact of reviews on conversion rates.

This tool integrates with ecommerce platforms such as Shopify, Magento, BigCommerce, and WooCommerce.

Yotpo costs from $15/user/month, and a free trial is available.

7

Rize Reviews

Best for a review-collecting website widget

Free Demo

Pricing Upon Request

Rize Reviews offers a reviews widget for displaying customer feedback, pulling in reviews and ratings from Google, Facebook, and the Better Business Bureau (BBB). You can choose your preferred widget display settings and select whether or not to show the aggregate review score.

Customers can share online reviews using any device. The widget is designed to provide easy access to users across multiple channels and platforms. The software offers a range of reputation management features.

These include flexible targeting, custom brand messaging, personalized email campaigns, and automatic review monitoring. This tool integrates with major business tools such as Salesforce, Zoho CRM, and LinkedIn.

Rize Reviews offers customized pricing on request. A free demo is available.

8

Merchant Centric

Best for collecting reviews with a single link

Free Trial

From $49.95/user/month

MerchantCentric manages feedback from your website, call centers, surveys, and online reviews. You can apply your own brand image and voice, as well as customizing content at brand or location level.

Using alerts, you can get notified of negative feedback to respond immediately to improve customer satisfaction. The software provides you with a single, custom link you can add to your website, include in receipts or send by email.

This makes it easy for customers to provide feedback on the platform of their choice. You can use the dashboard to reply to reviews across multiple platforms. This tool integrates with major business platforms.

MerchantCentric costs from $49.95/user/month.

A free trial is available.

9

Trustpilot Business

Best for real-time insights into consumer reviews

Free Plan

From $225/user/month

Trustpilot is a customer experience management tool. It helps organizations manage customer interactions, send review invitations, manage business listings, share reviews, and track feedback.

Using the centralized platform, admins can configure rules for sending review invitations. They can also use multiple widgets, email signatures, and newsletters. Built-in analytics tools provide real-time insights into customer feedback.

Trustpilot also helps businesses gain Google Seller Ratings, insert star ratings in organic search, and share reviews on social media.

This tool integrates with business tools such as Shopify, WordPress, PayPal, and Mailchimp.

Trust pilot costs from $225/user/month. A free plan is also available.

10

Gominga

Best for managing reviews from many different platforms

Pricing Upon Request

Gominga is a reputation management platform that helps organizations collect and respond to feedback in a single suite. Core features include customer experience management, review notification, and activity tracking.

The system also offers customizable templates and sentiment analysis.Admins can evaluate reviews, identify new opportunities and analyze the strengths or weaknesses of products.

Additional modules cover response, analytics, and sentiment analysis.This tool integrates with major customer support platforms such as ZenDesk.

Gominga offers customized pricing on request.

Need expert help selecting the right Customer Engagement Software?

We’ve joined up with Crozdesk.com to give all our readers (yes, you!) access to Crozdesk’s software advisors. Just use the form below to share your needs, and they will contact you at no cost or commitment. You will then be matched and connected to a shortlist of vendors that best fit your company, and you can access exclusive software discounts!

The Best Customer Review Management Software Solutions Summary Table

Tool Free Option Price
1
Jotform Enterprise

Best enterprise customer review management software

Free plan available

From $39/user/month Visit Website
2
Birdeye

Review management & messaging platform for local vendors

Free Demo

From $299/user/month Visit Website
3
ReviewTrackers

Best review platform for competitive market analysis

Not available

Pricing Upon Request Visit Website
4
Grade.us

Best for agencies offering reputation management to clients

14 Days Free Trial

From $54/user/month Visit Website
5
Podium

Best for review management for local businesses

Free demo available

From $289/month Visit Website
6
Yotpo

Data-driven tools for customer feedback management

Free trial available

From $15/user/month Visit Website
7
Rize Reviews

Best for a review-collecting website widget

Free Demo

Pricing Upon Request Visit Website
8
Merchant Centric

Best for collecting reviews with a single link

Free Trial

From $49.95/user/month Visit Website
9
Trustpilot Business

Best for real-time insights into consumer reviews

Free Plan

From $225/user/month Visit Website
10
Gominga

Best for managing reviews from many different platforms

Not available

Pricing Upon Request Visit Website

Other Options

Here are a few more reputation management solutions that didn’t make the top list.

  1. Get More Reviews

    All-in-one solution for gathering and sharing customer reviews

  2. Score My Reviews

    a reputation management tool that integrates with all major review platforms

  3. GatherUp

    Consolidates feedback and reviews into one place to increase sales

  4. Review Tool

    a simple but effective way to invite readers to leave reviews

What Do You Think About This List?

That brings us to the end of this review of online reputation management software. Do you agree with my evaluations of the top tools? Let us know what you think in the comments below. 

You can also sign up for our newsletter to stay up to date. We’ll bring the news and insights from the top thinkers in the customer experience world. You may also want to check out our article on customer experience software or find out what’s the best customer relationship management software today. 

Finally, remember to come back often! We regularly publish articles to help you on your journey to a better customer experience. 

Related Read: Optimizing The Website Customer Journey

Related Lists of Tools:

By Hannah Clark

Hannah Clark is the Editor of The CX Lead. After serving over 12 years working in front-line customer experience for major brands, Hannah pivoted to a career in digital publishing and media production. Having gained a holistic view of the challenges and intricacies of delivering exceptional experiences, Hannah aims to help CX practitioners 'level up' their skills by amplifying the voices of today's thought leaders in the space.

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