The Best Promoter Score Software List
Here are the top 10 net promoter score software & NPS survey tools I’d like to highlight out of the 30 I cover in this article:
Our one-on-one guidance will help you find the perfect fit.
Providing an exceptional customer experience is paramount to the success of your business. And one of the best ways to understand and improve the customer experience is by collecting feedback from your customer base. Your company’s net promoter score (NPS) is the gold standard for measuring customer satisfaction. But how do you calculate your NPS score effectively and reliably?
NPS software helps you measure your customer’s satisfaction levels, and understand what drives customer success for your brand. I’ve evaluated and reviewed the best NPS survey tools on the market below, to help you find the right one for your business!
What is NPS Software?
Net promoter score (NPS) software is a digital tool that calculates the number of customers who are active promoters of your brand, products, or services. Customer success and customer support teams use the software to automate how they monitor customer satisfaction and engagement. These platforms help you collect customer feedback, track the customer journey, and measure customer survey responses in-depth.
Overviews of the 10 Best NPS Software
Here are brief descriptions of each my top 10 choices for net promoter score software that show what each system does best, plus screenshots to showcase some of the features. Plus, if you’d like even more choices to consider, I’ve included 20 additional bonus options below.
Jotform Enterprise
Best for B2B companies wanting to quickly build and deploy NPS surveys
Jotform Enterprise is an online form builder capable of facilitating various survey types across different subject matters and data-gathering purposes.
You can add questions, set up conditional logic, and share custom surveys on multiple channels like email, business apps, and websites. Upon distribution, you can instantly start collecting responses from participants.
The software is primarily based on templates. Once you decide on one, you can use Jotform Enterprise’s form builder to design, format, and customize the survey form. Among the parameters you can edit are text, field types, preset options, entry limits, and if fields can be left blank. In addition to pre-made survey templates, Jotform Enterprise offers everything you need to build forms from scratch, an app builder, reports builder, approval workflows, and smart PDFs.
In terms of survey format, you can pick the one that suits your needs, from classic to card forms. The latter option uses Jotform Cards, a format that displays just one question per page and is intended to improve response rates.
SurveySparrow
Best NPS survey building & delivery tools
SurveySparrow’s NPS survey tool makes monitoring customer trends and employee engagement easy. With SurveySparrow, you can make turning customers into promoters a fluent process with its omnichannel approach to feedback solicitation.
SurveySparrow lets you automate closing the feedback loop with personalized workflows to instantly value customers’ responses and pacify your detractors. The omnichannel approach helps you reach your audience through any medium, like weblink, in-app embedding, email, SMS, or QR code.
You can combine the NPS tool with SurveySparrow’s case management feature to create tickets and efficiently address your customers’ feedback. SurveySparrow’s simple UI makes the NPS survey creation process enjoyable. It’s worth mentioning that it provides excellent customer support.
SureveySparrow integrates with Salesforce, Freshdesk, HubSpot, Power BI, Zendesk, and MailChimp.
SurveySparrow costs from $99/month with the CX Basic plan (2 users included). It offers a 14-day free trial without asking for your credit card details.
Churn360
Best Customer Success Software that includes NPS
Churn360 is a customer success platform that helps your team measure customer health, spot churn risk, and be proactive in improving customer satisfaction. It provides you with a 360-degree view of your customers by pulling customer data from various sources into one place. It can take data from your CRM, customer communication channels, and financial platforms to create a comprehensive overview of customer health metrics.
In addition to measuring your customer success metrics, you can also use the software to automate some of your customer service processes and tasks. You can segment users, craft campaigns, and monitor customer behavior all in the platform. You can also map your customer journey and create a shared workspace where agents can stay up to date on various accounts.
Some of the other features offered in the product are its shared dashboard, push notifications, and customer tracking capabilities. It integrates with plenty of other SaaS tools including Intercom, Pipedrive, HubSpot, Freshdesk, Jira, Gmail, Outlook, Zoho CRM, Stripe, and Zendesk.
Paid plans start from $199/month, and you can request a free demo via the website.
SatisMeter
Best for integrating with other 3-party apps
Satismeter is a feedback collection tool to gauge customer satisfaction throughout multiple touchpoints. It has pre-built templates allowing you to quickly launch surveys for CES, NPS, CSAT, or PMF. You can use Satismeter to create automated recurring surveys to help you save time while continuously gauging customer satisfaction.
Not all customers speak or read English, and Satismeter is the best NPS software for you if you want to translate your surveys into different languages. Satismeter automatically translates surveys depending on the language settings of the device your customers are using so you can survey customers with different nationalities and language preferences. You can also manually translate a survey to target specific customer demographics.
Satismeter integrates with other customer satisfaction tools, including Salesforce, CustomerGauge, Bigcommerce, and Slack. You can connect Satismeter to a paid Zapier account to access premium apps.
Satismeter pricing starts at $49/month/up to 300 responses, and they offer a free trial for up to 100 responses.
Survicate
Best for building user profiles to monitor churn risk
Survicate is an online survey tool for measuring NPS, CSAT, CES, and other customer service variables. It has customizable surveys that allow you to change the colors, fonts, and layouts and brand your survey to make it unique. You can use Survicate to automate surveys using customer behaviors like exit intents, length of website visits, and website scrolling speed.
Understanding your NPS data can guide you on how to improve your products and services, and Survicate has a built-in analytics feature to help you. It lets you view the NPS completion rates on different channels, knowing which channels are not eliciting customer responses. Survicate lets you segregate NPS responses using filters and custom attributes to help you hone in on a specific aspect.
Survicate has native integrations including Mailchimp, Marketo, Microsoft Teams, and Google Analytics.
Survicate has a free forever plan with limited features for up to 25 responses per month, while the pricing for the paid plans starts at $65/month/up to 250 survey responses.
Podium
Best for contextual feedback, like which channel respondents come from
Podium is a customer communication and payment platform. You can use Podium to generate and analyze customer reviews to help you improve your reputation. It has a marketing feature that lets you use SMS marketing to generate more sales. Podium also allows you to create customer profiles and document customer activity to know what your customers are doing and which products or services attract them.
If you want to resolve customer concerns that affect your NPS immediately, Podium is the best NPS software because it has an in-app messaging system. With Podium, you can view customer feedback in a dashboard and quickly relay customer concerns to team members for resolution. You can use Podium to pull up customer feedback and reviews from different channels and act on them quickly. You can also use Podium to respond to customer feedback to help raise customer satisfaction.
Podium integrates with other customer service and productivity tools, including ServiceTitan, Salesforce, Airtable, and Calendly.
Podium costs from $224/month and comes with a free 14-day trial.
SurveyMonkey
Best option for free Net Promoter Score software
SurveyMonkey is a net promoter score software you can integrate with Salesforce to enrich your Salesforce dashboard by incorporating NPS calculations. It has out-of-the-box surveys to get you started. SurveyMonkey lets you collect metadata on website users like browser type, location, and device to help you optimize customers’ online experience.
SurveyMonkey is an excellent net promoter score software because it allows you to prompt customers to provide real-time feedback after using your product. You can integrate SurveyMonkey into your website to gauge NPS without disrupting customers’ shopping experience. SurveyMonkey also lets you target a customer demographic to get the NPS of a specific customer group.
SurveyMonkey integrates with other tools, including Google Analytics, Adobe Analytics, A/B Tasty, etc.
Nicereply
Best lightweight option for user-friendly NPS software
Nicereply is a software for creating and sending one-click surveys to customers to measure CES, CSAT, and NPS. You can customize Nicereply surveys using your colors, font, and logo to promote brand loyalty. It has a customer sync feature that automatically matches feedback to a customer profile to help you better understand the feedback provider.
If your main communication tool with customers is using your email, then Nicereply is the best NPS software because it lets you include your NPS survey in your email signature. What’sWhat’s great about this feature is you can gauge your customer sentiment after every interaction. Using Nicereply’sNicereply’s in-signature NPS survey can also improve survey bounce rates because customers are more likely to open an email response than an email solely for an NPS survey.
Nicereply integrates with other customer service apps like Zendesk, LiveAgent, and Freshdesk.
Nicereply pricing starts at $39/month/up to 100 responses, and they offer a 14-day free trial.
CustomerSure
Best for multiple feedback channels: email, SMS, in-app, and in-website
CustomerSure is a customer survey platform for delivering surveys in multiple channels, including your website, mobile app, email, or SMS. You can use it to set up real-time promoter score alerts. It also lets you send daily or weekly digests of relevant customer alerts to ensure that employees and stakeholders are in the loop on current NPS scores.
CustomerSure is a great net promoter score software because of its feedback history feature. Aside from seeing your NPS scores, you can also see other valuable data like the number of bounced surveys so you can fix your survey delivery system. You can also use CustomerSure to categorize customer issues to help you fix significant causes of customer detractors.
CustomerSure pricing starts at around $255/month/account, and they offer a free demo.
Orbitrics
Best for optional open-ended questions after the NPS
Orbatrics (was FeedbacQ) is a customer feedback management platform that can calculate NPSs using a variety of customer satisfaction surveys. You can access 15 survey templates or build your own from scratch. They have templates for common customer groups, like employee satisfaction surveys, retail experience surveys, and service feedback solicitations.
Some key features of Orbatrics include offline access, deep analytics, custom offers and promotions, multiple question types, multilingual support, image and video support within surveys, fully customizable branding, email reports, and support across different smart devices (iOS, Android, and web).
Orbatrics integrates with hundreds of third-party tools if you have a paid account through Zapier. Slack integration and webhooks integration requires a Platinum paid account.
Orbatrics is free to use for 100 responses per survey (unlimited questions and surveys). Paid plans start at $19/month and come with a 30-day free trial.
Need expert help selecting the right Customer Success Software?
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The Best Net Promoter Score Software Comparison Chart
This comparison chart summarizes basic details about each of my top NPS software selections. You can view pricing details and the availability of free trials or demos side-by-side to help you find the best system for your budget and business needs.
Tool | Free Option | Price | ||
---|---|---|---|---|
1 | Jotform Enterprise Best for B2B companies wanting to quickly build and deploy NPS surveys | Free plan available | From $39/user/month | Visit Website |
2 | SurveySparrow Best NPS survey building & delivery tools | 14-day free trial + free plan available | From $39/month | Visit Website |
3 | Churn360 Best Customer Success Software that includes NPS | Free demo available | From $199/month | Visit Website |
4 | SatisMeter Best for integrating with other 3-party apps | Free trial for up to 100 responses | From $49/month/up to 300 responses | Visit Website |
5 | Survicate Best for building user profiles to monitor churn risk | Free plan available | From $99/month | Visit Website |
6 | Podium Best for contextual feedback, like which channel respondents come from | Free demo available | From $289/month | Visit Website |
7 | SurveyMonkey Best option for free Net Promoter Score software | Free plan available | From $25/user/month (billed annually) | Visit Website |
8 | Nicereply Best lightweight option for user-friendly NPS software | 14 Days Free Trial | From $39/month/up to 100 responses | Visit Website |
9 | CustomerSure Best for multiple feedback channels: email, SMS, in-app, and in-website | Free Demo | From $255/month/account | Visit Website |
10 | Orbitrics Best for optional open-ended questions after the NPS | 30 Days Free Trial | From $19/month | Visit Website |
Other Net Promoter Score Software Options
Here are some more NPS survey software that didn’t make the top list but are still worth checking out. You can use any one of these NPS systems to reach customers at vital touchpoints of their interaction with your entire organization.
- InputKit
Best NPS software for small companies and start-ups
- HubSpot
Best for customer experience resources, like blogs and videos.
- Reputation.com
Best for customer journey tracking.
- Informizely
Best customizable email surveys.
- ProProfs Survey Maker
Best for polls, popups, sidebar, and in-app surveys.
- Birdeye
Best for being the customer experience software with the most awards.
- Bazaarvoice
Best sample services to spur reviews.
- SightMill
Best for plotting follow-up surveys.
- Ask Nicely
Best focus on modern, relatable customer loyalty.
- Wootric
Best NPS question feedback loop.
- Satmetrix Systems, Inc
Best for automated analytics using text and speech.
- Downright
Best for customer segments.
- Canny
Best transactional NPS.
- Chattermill
Best collaborative platform for building surveys.
- Zonka Feedback
Best for offline CSAT, CES, and NPS surveys.
- Delighted
Best for survey delivery: email, SMS, or a link.
- Relently
Best email and in-app templates.
- Vitally
Best real-time survey results.
- Chekkit
Best way for customers to text you directly from your website.
- eNPS
Best for employee-based NPS score.
Selection Criteria for the Best Net Promoter Score Software
Wondering how I selected the best NPS software for this list? I'm happy to explain my methodology to you. First, I scoured the web to create a long list of potential options based on recent market data and public user ratings. I then reviewed each NPS platform in detail, using the core functionalities and key features below as my comparison points. This allowed me to systematically review each option to truly hone in on the best options out there.
Here’s a summary of the selection and evaluation criteria I used:
Core Functionalities
There are a few different types of software on my list, but at the baseline, here’s what I look for in an NPS survey software:
- Survey management: The platform should provide online surveys to collect customer feedback, whether through email surveys, chatbot, or an in-app pop-up.
- Customizable NPS questions: You should be able to customize the survey questions to better suit your business and reflect your brand.
- Feedback management: The software should facilitate measuring and analyzing your survey results and core metrics like response rates.
Key Features
Beyond the basic functionalities above, here are some additional key features I evaluated while creating this list of the best NPS platforms:
- Survey templates: Having a pre-built template to send out as-is or tweak to suit your needs is a real time-saver.
- Survey question types: Being able to customize with a sliding scale, multiple choice, open-ended, and follow-up questions.
- Advanced analytics: The ability to dig deeper into your NPS feedback, such as with customer response sentiment analysis.
- Other CX metrics: Some tools allow you to measure other metrics like churn, retention, and customer effort score (CES).
Usability
I looked for software tools that are user-friendly and easy to navigate. Too steep of a learning curve will disengage your team members. Meanwhile, a bad end-user experience will lower your response rates and could negatively impact the very thing you’re trying to improve: customer satisfaction.
Software Integrations
I sought out software that integrates with other survey software, customer sentiment analysis tools, customer feedback software, and other customer service software. I also looked for integrations with CRM tools like HubSpot and SalesForce. Many of the platforms connect with social media accounts, email, Slack, and SMS to send out surveys or collect feedback. Some also have an API or can be connected to Zapier to configure custom integrations.
Value for Price
When it comes to pricing, I consider how appropriate the price is for the features, capabilities, and use cases of the software. I also considered whether the price included mobile apps for iOS and Android, or how many survey respondents were allowed, which speaks to a tool's scalability. In addition, I noted whether the provider offers a free version, a free trial, or a free demo.
For context, the average price of net promoter score software ranges from $20 to $260 per month.
FAQ: All About NPS and Customer Satisfaction
Looking for more info about the customer feedback loop and how to measure customer satisfaction? Here are a few answers to common questions:
What is a net promoter score?
What are the NPS categories, and how are they measured?
How do you calculate your net promoter score?
What is a good NPS score?
How can you use net promoter score data?
Is there a free NPS score tool?
More Software for Customer Feedback
NPS software isn't the only kid on the block worth considering. While you're here, you may find exactly what you're looking for in these other feedback survey tools:
- Customer Feedback Software
- Online Survey Software
- Customer Experience Management Software
- Survey Analysis Software
- Free Survey Tools
Or, if you're looking for ways to improve your customer relations, customer success software, or these tips on how to optimize your customer journey may be a better fit.
What Do You Think About These NPS Software?
NPS reports can help you measure employee satisfaction, pinpoint satisfied customers, and flag unhappy customers. Each survey response can be used to develop an actionable insight for fostering loyal customers.
What's your go-to NPS survey tool? Have you used any customer feedback software from this list? What customer satisfaction metrics (CSAT metrics) tend to be the most important to you? Is there any NPS software that you would add to this list? Let us know in the comments.
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