39 Best Online Survey Software To Uncover Insights In 2025

Sogolytics is an online survey tool that allows organizations to collect feedback from customers, employees and other stakeholders. It offers a range of features designed to improve the data collection process, including customizable questionnaires, pre-built templates for common surveys, powerful analytics and customizable reporting options. With Sogolytics, users can design surveys quickly and easily and gain valuable insights into their business operations

To get started with Sogolytics, users simply sign up for an account on the website or mobile app. Once they're logged in, they can begin creating surveys using the drag-and-drop editor or start with one of Sogolytics's many pre-built templates. Users can then customize their survey with various question types such as multiple choice or open ended questions. They can also add images and videos to their survey if desired.

Why I Picked Sogolytics: Sogolytics is an experience management platform with integrated assessment and survey tools. This online survey tool has multiple question types, including multiple-choice and CAPTCHA question types. Sogolytics supports multiple languages allowing you to auto-translate survey content.

Sogolytics is the best survey software to help you gather customer feedback and connect the data to your pre-existing CRM. You can use Sogolytics to create automatic feedback forms to learn how customers feel about their interactions with your customer service team. Sogolytics has an intuitive dashboard to gauge customer interactions and uncover your customer service team’s strengths and weaknesses. You can use it to measure customer satisfaction scores and compare them with historical data to see how you perform.

Sogolytics Standout Features & Integrations

Features include online surveys, CSAT, personalization, analytics, tutorial wizards, templates, survey logic and branching, embed forms, automated reminders, anonymous surveys, data filtering and segmentation, and reporting.

Integrations include Salesforce, Google Analytics, and more through Zapier (may require a separate subscription).

Birdeye is an AI-enabled platform designed to assist local businesses in managing their online reputation through reviews, listings, referrals, and more. One of its core features is its survey tool, which can be used to solicit and analyze customer feedback to inform your CX, marketing, and product development strategies.

Why I picked Birdeye: This tool earned its spot on my list because of its comprehensive survey management features coupled with its broader reputation management capabilities. Not only can you generate, automate, and analyze customer surveys in the platform, you can also keep tabs on your business reviews across multiple sites, tap into relevant trending topics on social media, and manage customer communications in the same place.

Birdeye Standout Features & integrations

Features include a simple code-free survey builder, AI-powered survey analysis, SMS surveys, survey automation, custom templates, survey campaign management, NPS surveys, multiple question types, and smart rules.

Integrations include QuickBooks, Square, Zoho CRM, Zoho Books, Zoho Invoice, Pipedrive, Thryv, Keap, HubSpot, Lightspeed, and hundreds of other SaaS tools.

Zonka Feedback is a customer feedback and experience management platform that enables you to collect, analyze, and act on feedback from your customers and employees.

Why I picked Zonka Feedback: I like Zonka Feedback's ability to trigger surveys within your web or mobile products. This allows you to collect contextual feedback about specific features, usability, and overall user experience directly within your application. 

Another notable aspect is the platform's AI-powered feedback analytics. Zonka Feedback utilizes artificial intelligence to analyze open-ended responses, detect themes, and identify sentiments. This helps you quickly understand common issues or praise points, enabling your team to prioritize actions that enhance customer satisfaction.

Zonka Feedback Standout Features & Integrations

Features include a survey builder, skip logic, white-labeling, pre-built templates, response inbox, closing feedback loop, real-time alerts, location-based CX, agent-based CX, and survey reports. 

Integrations include Salesforce, HubSpot, ActiveCampaign, Zendesk, Intercom, Slack, MS Teams, Zapier, Jira, Freshdesk, Pipedrive, and MailChimp.

Jotform Enterprise allows you to create a survey easily, and distribute it to users, customers, or any other group you'd like to collect feedback from. It's a comprehensive option for enterprise businesses.

In a recent conversation I had with Kumar Vaibhav Tanwar, Founder of Clickworthy Digital Marketing Agency about his extensive experience with the tool, he said, "Jotform is fast to set up and embeds cleanly on WordPress pages. Plus, it’s secure and mobile-friendly, so our clients can complete surveys on their phone without friction.”

Why I picked Jotform Enterprise: This platform is particularly well-suited to large organizations that want to automate their survey process. There are plenty of pre-built templates you can choose from to quickly produce a survey, and you can also craft surveys collaboratively in a shared workspace.

To ensure every team member has the right access, you can establish various permissions and roles. The software also has workflow automation tools to help you speed up various processes. For example, you can generate reports based on survey responses and send custom notifications to ensure tasks are completed.

Jotform Enterprise Standout Features and Integrations

Features include mobile data collection, custom urls, secure cloud storage, multiple users, form signing, an admin console, customization, and industry-leading security.

Integrations include Airtable, Asana, Dropbox, Google Drive, Google Sheets, Mailchimp, Microsoft Teams, Salesforce, Slack, and Trello.

With its intuitive interface, Survicate allows businesses across various sectors to gather actionable feedback through customizable surveys on websites, mobile apps, and emails. By delivering insights that inform decision-making and improve customer satisfaction, Survicate addresses the challenge of understanding customer needs and behaviors, making it a valuable addition to any feedback strategy.

Why I Picked Survicate

I picked Survicate because its specialized focus on in-site and in-app surveys makes it an ideal choice for businesses wanting immediate user feedback during interactions. Its customizable survey templates allow you to tailor questions to your brand's needs, ensuring that the feedback is both relevant and actionable. Additionally, the real-time analytics feature provides instant insights into user responses, enabling quick decision-making. Survicate's integration capabilities with tools like Google Analytics and HubSpot further enhance data management, making it a comprehensive solution for those seeking to improve customer experience through targeted feedback collection.

Survicate Key Features

In addition to its strong capabilities for in-site and in-app surveys, Survicate offers a variety of features to enhance your survey strategy.

• AI-Driven Insights: Survicate's AI technology analyzes survey responses to categorize feedback as positive, neutral, or negative, helping you quickly identify trends and address urgent issues.
• Customizable Dashboards: You can create dashboards that display key metrics such as Net Promoter Score (NPS) and Customer Satisfaction Score (CSAT) for real-time feedback monitoring and data analysis.
• Multilingual Support: This feature allows you to reach a global audience by creating surveys in multiple languages, ensuring that feedback is inclusive and comprehensive.
• Automated Survey Distribution: Survicate enables you to automate the distribution of surveys based on user behavior or specific events, allowing for timely and relevant feedback collection.

Survicate Integrations

Integrations include Customer.io, Drip, FullStory, Google Analytics, Google Sheets, HubSpot, Intercom, Iterable, Klaviyo, and Mailchimp.

QuestionPro offers a unified solution for designing surveys, distributing them across channels, collecting responses and analysing insights. It serves both simple feedback programmes and advanced research initiatives across customer, employee and market-research use-cases.

Why I Picked QuestionPro: I chose QuestionPro because it bridges the gap between turnkey survey creation and full-scale research capability. It gives your team access to advanced logic, multilingual support and panel analytics while retaining a UI accessible enough for non-research specialists. It also supports collaboration and enterprise-grade governance such as role controls, data-centres and export options. If your feedback programme spans CX, EX and research, QuestionPro offers a single platform instead of siloed tools.

Standout Features & Integrations:

Features include a wide library of question types (30 + on the free plan and up to 50+ in advanced plans), branching and randomisation logic, multilingual surveys, offline data collection, embedded panels and real-time analytics dashboards with export options. The cross-channel distribution covers email invites, web links, social share, mobile and kiosk modes.

Integrations include Salesforce, HubSpot, Google Sheets, Microsoft Dynamics, Zapier, Webhooks and API access for custom workflows, plus SSO and regional data-centres for compliance.

SurveyMonkey helps teams collect, manage, and analyze feedback across customers, employees, and markets. It supports everything from quick polls to enterprise-level research with governance and collaboration tools built in.

Why I Picked SurveyMonkey: I picked SurveyMonkey for its balance of accessibility and advanced capability. The platform supports complex survey logic, text analysis, and multi-survey dashboards without feeling heavy to use. I like that it’s built for both individual creators and large teams that need controls for sharing, roles, and branding. It’s a strong fit if you’re running feedback programs across CX, EX, or research functions.

Standout Features & Integrations:

Features include advanced logic and branching, custom themes, and a wide variety of question types. The analytics suite offers real-time dashboards, data exports, and response quality insights. Distribution options include web links, email invites, and QR codes.

Integrations include Slack, Salesforce, Microsoft Teams, HubSpot, Mailchimp, Google Sheets, Zendesk, Trello, and Power BI. API access is available.

Survio helps your team build, distribute, and analyze surveys while enabling audience segmentation and filtering to pinpoint insights. It supports mobile-responsive surveys, multi-language responses, and various distribution channels to reach your target group.

Why I Picked Survio: I picked Survio because it excels at filtering and segmenting survey audiences so you can analyse distinct respondent groups rather than just overall averages. Its capabilities let you slice responses by criteria, tag segments, and compare findings across cohorts. For teams that focus on specific customer segments, employee groups or demographic slices, this makes Survio a smart choice.

Standout Features & Integrations:

Features include survey logic and filters that allow you to define segments (e.g., department, region, product usage) and view results accordingly. You can export raw data or dashboards and apply multiple criteria filters to compare segments. The tool supports multiple-channel distribution, real-time results, and branded reports.

Integrations include Google Sheets, Zapier, Dropbox/Google Drive/OneDrive, SSO (SAML 2.0) for enterprise control, and API/webhooks for custom workflows.

Qualtrics CX helps your team capture and analyze feedback across surveys, digital channels, and voice interactions. It turns raw responses into insight your organization can act on to improve customer experiences.

Why I Picked Qualtrics CX: I picked Qualtrics CX for its advanced text and voice analytics that reveal emotion and intent within feedback. The platform connects survey and behavioral data in one system, helping you uncover patterns behind satisfaction and churn. It’s ideal for enterprise CX teams that need deeper insights and automated follow-up actions.

Standout Features & Integrations:

Features include omnichannel feedback collection, AI-driven sentiment and emotion analysis, and real-time dashboards with action workflows. Predictive analytics surface key drivers, while automation routes issues to the right teams.

Integrations include Salesforce, Microsoft Dynamics, Zendesk, Slack, ServiceNow, Google Cloud, AWS, and API/webhooks for custom workflows.

Feedier is a feedback management software for creating interactive surveys. It has a journey mapping feature for organizing feedback by touch point to identify areas for improvement.

Why I Picked Feedier: Feedier has an analytics suite to help you gain insights on how to improve your products and services.Feedier is the best survey software if you want a tool for creating surveys and gathering feedback about your products and services.

You can use Feedier to add a feedback button or widget to your website or mobile app to capture customer feedback immediately. The software lets you segregate feedback into segments to understand better which groups drive feedback. Feedier also lets you import feedback from text, tickets, surveys, and reviews to manage them in a central database.

Feedier Standout Features & Integrations

Features include voice-of-customer, business intelligence, machine learning, interactive surveys, reporting, KPIs, data tagging, feedback management, notifications & alerts, and reporting. 

Integrations include CRM software, Jira, Trello, and Salesforce. 

Formstack is a workplace productivity platform for creating forms, documents, and signatures. You can use it to create custom online forms without using codes.

Why I Picked Formstack: Formstack has a data and analytics feature for analyzing data to improve conversion rates and optimize marketing strategies. Formstack allows you to identify questions or fields that result in abandonment to improve survey conversion.

Formstack is the best online survey tool if you want to dive deeper into your responders’ answers through conditional logic. This feature automatically shows or hides additional fields depending on your responders’ answers. Formstack lets you create custom logic rules giving you complete control over which survey answers trigger an additional survey question or field. The software’s conditional logic helps streamline surveys by hiding irrelevant fields to avoid confusing survey takers.

Formstack Standout Features & Integrations

Features include online forms, surveys, customer feedback, drag-and-drop builder, HIPAA-compliant, conditional logic, automation, document generation, e-signature collection, and templates.

Integrations include Microsoft Dynamics, Google Analytics, Insightly, Hubspot, Stripe, Salesforce, 123FormBuilder, Adobe Sign, Agile CRM, Airtable, amoCRM, BambooHR, Box, Chargify, Mailchimp, Paypal, and over 250 others. 

You and your team can adopt a platform that covers survey creation, distribution and analysis in one package — Enalyzer helps turn feedback into actionable insight. The software supports both customer- and employee-feedback use cases across devices and roles.

Why I Picked Enalyzer: I selected Enalyzer because it offers an appealing balance of usability and power for survey software. The product stands out with a streamlined “non-cluttered” interface and intuitive workflow that makes it accessible for non-specialists yet still supports advanced features like benchmarking and multi-language surveys. In addition, it supports collaboration across an organisation (e.g., roles, workspaces) and offers enterprise-grade capabilities such as SSO and data export for teams that require structure.

Standout Features & Integrations:

Features include a well-structured template library (120+ ready-made surveys) and an AI assistant that helps craft survey questions in multiple languages. The platform builds in respondent-experience enhancements like built-in email engine, conditional logic, merge fields and branding customization. For analysis, you’ll find real-time dashboards, multi-filter reporting, benchmarking features and export in CSV/Excel/SPSS.

Integrations include Zapier (8,000+ apps), Webhooks, SFTP, Microsoft Entra ID (Azure AD), Salesforce, Trello, Mailchimp and Google Sheets. API access is available.

Google Forms is an online survey tool and data collection service produced by Google. It is an easy to use and powerful tool for creating surveys, collecting data, and collaborating with others. With Google Forms, users can quickly create forms and share them with colleagues, classmates or customers. The forms are easy to design and customize with a range of question types from multiple choice to open-ended responses.

Using Google Forms is simple; you just need a valid Gmail account in order to access it. You can start creating your form by going into the ‘My Drive’ tab on your Gmail account dashboard. From there you can select the ‘Create’ button followed by the ‘Form’ button which will take you directly into the Form editor where you can start adding questions and answers for people who interact with your survey or questionnaire.

Why I Picked Google Forms: Well, it's free, for one thing. You also already have access to it if you are using Google Workspace at all (Sheets, Docs, Slides, and so on). Google Forms allows you to customize your online surveys using several question types and adding custom values. You can also use this online survey tool to customize the colors, fonts, and images on your online surveys to create surveys that adhere to your company’s branding style. You can share your survey through an email or a link or embed it on your website to reach more responders.

Google Forms is the best survey software if you use Google Workspace because it comes with the suite of tools you're already using. You can extract your Google Form raw data and open it in Google Sheets to analyze or automate it. Integration with Google Sheets also means converting your data to graphs to make them easy to visualize. Like Google Docs, Slides, or Sheets, you can add collaborators in Google Forms to create surveys or formulate questions together in real time.

Google Forms Standout Features & Integrations

Features include surveys, forms, and quizzes, multimedia elements, multiple-choice questions, short answers, checkboxes, dropdown menus, response limits, conditional logic, and collaborative editing.

Integrations can be found in the expansive Google Workspace Marketplace and include third-party connectors for apps like SketchUp, Zoom, LucidChart, Smartsheet, Adobe Acrobat, and Lumin PDF, as well as feature add-ons like timers, a text highlighter, and rubric/grading tools. There are hundreds of free and paid apps to choose from. 

Checkbox lets your team design, distribute and analyse surveys in the cloud or on-premises. It supports custom branding, advanced logic and enterprise-grade hosting, making it suitable for customer, employee and research programmes.

Why I Picked Checkbox Survey: I picked Checkbox because it delivers both the flexibility of a no-code survey builder and the control of enterprise deployment options. For organisations that need branded surveys, full control of data (cloud or self-hosted), and advanced logic, Checkbox offers a rare blend of usability and governance. If your feedback programme spans CX, HR or compliance, and you need a platform you can scale and own, Checkbox fits many of those requirements.

Standout Features & Integrations:

Features include a visual, no-code editor for building surveys with unlimited questions and responses. You’ll find advanced skip/branch logic, multi-language support, custom domains and email servers, and real-time analytics with export capability. The platform also supports discrete campaign management and user-profile segmentation.

Integrations include REST API, Webhooks, SAML/SSO, Active Directory, plus standard CRM/marketing integrations. 

Crowdsignal is a survey creation tool for creating surveys or polls to gather data your company needs. You can use Crowdsignal to share polls or surveys using your social media account, email, or links.

Why I Picked Crowdsignal: Crowdsignal's restriction features prevent survey takers from answering the same survey twice. Crowdsignal lets you export survey data to Google Sheets or Excel to analyze your data better.

Crowdsignal is the best online survey tool if you want surveys that look exactly how you want them because it allows full customization. Crowdsignal has survey templates and themes you can choose from to create surveys quickly. You can also start a survey from scratch to completely control all survey elements. This online survey tool allows you to customize your survey’s color, font, and layout to match your company’s branding.

Crowdsignal Standout Features & Integrations

Features include survey creation, pre-made themes, interactive surveys, question and form types, CSS customization, data analysis, data filters, import/export data, Captcha protections, embed surveys, conditional questions, and ratings.

Integrations include Google Sheets, WordPress, and email platforms. You can export Crowdsignal results in Excel, PDF, CSV, Google Docs, or XML format.

LimeSurvey is an online survey tool for creating simple questionnaires or complex surveys. It supports unlimited surveys, allowing you to send as many surveys as you need without additional fees. LimeSurvey has a skip logic functionality to direct responders to a survey path depending on their previous response.

Why I Picked LimeSurvey: LimeSurvey is the best online survey tool if you want to fully customize your survey tool because it is open-source software. You can alter LimeSurvey to include features that your company needs. You can remove LimeSurvey’s branding and replace it with your own company’s name and logo to make it your own. Being open-source also means you can distribute LimeSurvey for commercial purposes if you want to.

LimeSurvey Standout Features & Integrations

Features include surveys, unlimited questions, white-labeling, question types, quotas, a WYSIWYG editor, multimedia, data import/export, survey logic, time tracking, and a screenreader. 

Integrations are not listed on their website.

SurveyPlanet is a powerful online survey service that enables users to create professional-looking surveys and analyze the results. It’s an ideal tool for businesses, organizations and individuals looking for a reliable survey software solution. With its drag-and-drop editor and easy-to-use survey creator tools, users can quickly create surveys without having any technical knowledge or coding skills. Moreover, the platform also supports multiple languages such as English, Spanish and German.

Why I Picked SurveyPlanet: SurveyPlanet is the best survey software if you want one with a responsive layout that works great on mobile phones, tablets, and computers. This online survey tool has a preview mode to know how your survey looks on a device before releasing it. SurveyPlanet has built-in survey templates to help you quickly create surveys.

SurveyPlanet lets you white-label surveys to highlight your company name and branding. SurveyPlanet has SMS completion notifications to alert you on your survey completion status.

SurveyPlanet Standout Features & Integrations

Features include customizable question types, templates, data export options, intuitive user interface, reporting capabilities, and real-time analytics.

Integrations include Google Analytics, Optimizely, Segment, Woopra, and KISSmetrics.

SurveyNuts is a survey software for creating questionnaires and online surveys. It has a real-time reporting dashboard to view results and statistics in easy-to-understand charts or data export. It's a powerful survey tool used to collect data, measure customer satisfaction and generate insights. It helps businesses quickly and easily create surveys with various question types, customize them for their target audience and embed them on websites or share via email links.

Why I Picked SurveyNuts: With SurveyNuts you can build custom surveys in minutes—no coding required. The platform offers a range of customization options that make it easy to create beautiful, branded surveys that stand out from the crowd. You can also use advanced features such as logic branching, randomization, quota management and skip logic to ensure your survey reaches its target audience accurately. In addition, SurveyNuts provides comprehensive reporting tools that allow you to drill down into the data quickly and easily extract actionable insights. With these tools, you can identify trends over time or compare different groups of respondents so that you can make better decisions for your business.

SurveyNuts optimizes surveys for mobile devices so responders can easily answer them using their mobile phones or tablets. It lets you add pictures to surveys if you want to create picture surveys or to make surveys easier to understand.

SurveyNuts Standout Features & Integrations

Features include an interactive survey editor, preview mode, dashboards, mobile optimized, reporting, questionnaires, online forms, and user research.

Integrations are accessible through Zapier, but this may require a separate paid plan. 

SurveyLegend is an innovative software review platform that provides users access to survey tools. This powerful online application provides users with an easy-to-use interface for creating and managing surveys, data collection methods, questionnaires, and more. It is designed to help businesses and individuals gain comprehensive insights into their customers’ needs and preferences by collecting valuable customer feedback. With SurveyLegend, users can create interactive surveys in a few simple steps and get the most out of their data collection efforts. Here are some of the features that make SurveyLegend such a great survey tool: 

Why I Picked SurveyLegend: SurveyLegend enables users to easily design fully-customizable surveys with different kinds of questions such as multiple choice, open ended questions, rating scales, etc., allowing them to gauge customer sentiment more accurately.

SurveyLegend lets you create and share online surveys via SMS, email, blogs, or social media accounts. SurveyLegend automatically collects and organizes survey responses to make sure you have all the data you need. This online survey tool has survey templates you can customize to have surveys that look exactly how you want them.

SurveyLegend allows you to add unlimited questions to your online surveys to get all the survey responses you need. This survey platform can create online surveys on desktops and mobile tablets. This survey tool has a multiple participation prevention tool to prevent cheaters and protect the integrity of your survey data. It's also free to use.

SurveyLegend Standout Features & Integrations

Features include survey builder, templates, auto-saving, drag-and-drop, multilingual, white-label, question types, multimedia, question logic, mobile-friendly, spam protection, analytics, reporting, data import/export, and webhooks. 

Integrations include Google Sheets, Mailchimp, and Salesforce. You can connect to more tools via their RESTful API.

While there are a lot of free online survey tools available in the market, SurveySparrow’s online survey software has unique functions that help users increase not only engagement but also the completion rates of their online surveys.

Why I Picked SurveySparrow: One of their most unique features is the conversational nature of the surveys that you can create using SurveySparrow. By using a more conversational approach to delivering questions, your surveys will be more engaging, and you'll get a higher volume of quality responses.

Another key feature of SurveySparrow that makes it a worthwhile option for businesses is its powerful reporting module, along with its comprehensive dashboard. The reporting feature helps you contextualize the data you collect from your surveys. All their active surveys, along with other key metrics, are displayed on a dedicated dashboard where you’re able to see the bigger picture and analyze it response-wise. You also have the option to apply filters based on a variety of factors, such as respondent details, to obtain more precise reports.

SurveySparrow Standout Features & Integrations

Features include mobile-first surveys, rich analytics, recurring surveys, audience management, embedded surveys, conversational forms, templates, net promoter score, and an audience panel.

Integrations include over 180 popular software systems, including ActiveCampaign, BigCommerce, Constant Contact, Eventbrite, Hootsuite, Pipedrive, Twilio, Wordpress, Zapier, Zoom, and many others.